CASE 01 / FESTIVAL GRAPHICS / VISUAL WORLDBUILDING

ETERNAL NYE : Festival Visual Rollout

A cinematic visual system for a large-format New Year’s music festival, key art, and production-ready worldbuilding into one immersive identity.

ROLE — VISUAL DIRECTION / Graphic System / Worldbuilding

FORMAT — FESTIVAL / LIVE EXPERIENCE

YEAR — 2026

KEY VISUAL SYSTEM

A high-contrast event world built around monumental scale, industrial energy, late-night atmosphere, and a sense of impact before the audience ever entered the venue.

THE BRIEF

Build a world that feels physical before the doors open.

The event needed a visual identity that could scale from promotional key art to immersive stage presence without feeling like separate assets.

I treated the project as a complete environment: heavy contrast, industrial light sources, hard sci-fi forms, and graphic systems that could carry across screens, posters, and show moments.

Story Logic

I started by defining the feeling of the world: heavy, nocturnal, industrial, and cinematic something that felt built, not just designed.

Visual System

From there, I developed a language of symmetry, scale, light, metallic forms, and high-contrast atmosphere that could hold across both static and motion formats.

Production Awareness

The system was built to function across real rollout needs: posters, announcement graphics, social crops, animated assets, and stage-facing visual moments.

DELIVERABLES